The global recorded music market saw significant growth in 2022, with figures released by the International Federation of the Phonographic Industry (IFPI) showing total trade revenues of US$26.2 billion (about KES 3.43 trillion).
The 9.0 percent growth was attributed to paid subscription streaming, with subscription audio streaming revenues increasing by 10.3 percent to US$12.7 billion.
The number of paid subscription accounts also saw a significant rise, reaching 589 million by the end of 2022.
Total streaming, including both paid subscription and advertising-supported, grew by 11.5 percent to reach US$17.5 billion, accounting for 67.0 percent of total global recorded music revenues.
Other areas also saw growth, with physical revenues remaining resilient (+4.0%), performance rights revenue increasing by 8.6% and returning to pre-pandemic levels, and synchronisation income climbing by 22.3%.
Recorded music revenues grew in every region around the world in 2022. Asia saw the most significant growth at 15.4%, with China becoming a global top-five market for the first time with growth of over 20% (28.4%).
Australasia experienced growth of 8.1%, and Europe saw growth of 7.5%, with the region’s three biggest markets all posting gains.
Latin America maintained more than 10 years of regional increases, seeing gains of 25.9%.
The Middle East and North Africa had the highest share for streaming of any region globally (95.5%) and saw growth of 23.8%.
Sub-Saharan Africa became the fastest-growing region in 2022 with more than 30% growth (34.7%), largely driven by a significant boost to revenues in the region’s largest market, South Africa.
IFPI Chief Executive Frances Moore commented on the continued story of record companies’ commitment to their core mission of working with artists to help them achieve their greatest creative and commercial potential over the course of their careers. She also acknowledged the challenges in ensuring the value of music is recognised and returned as more actors seek to benefit from it.
IFPI Sub-Saharan Regional Director Angela Ndambuki said that it continues to be an exciting time for music in Sub-Saharan Africa, with record companies driving the development of healthy music markets, creating opportunities for local artists, and fostering local cultures.
She emphasized the importance of working with governments across the region to ensure the right policies are in place for a thriving recording industry.
Join our community and solve the Puzzling fun with our range of crosswords
We are building some fun puzzles to put your problem-solving skills to the test and we want you to have a blast while you're at it!
Share your email and we’ll serve up new puzzles with your morning coffee.
Do you want to help shape the features we prioritize? Take a Survey to help us understand what matters to you most
Begin SurveyAM Live is NTV's morning current affairs show that sets the agenda for the day with insightful panels every weekday.
Business Redefined is Kenya’s premier thought leadership platform for unpacking matters regarding economic and finance policy as well demystifying complex developments in the region’s capital markets.
This is Daily Politics. Here we look into the ins and outs of everything Kenyan politics. We pull no punches and have no reason to sugarcoat anything that matters to Kenyans.
A collection of our premium content. Diam curabitur vehicula A collection of our premium content. Diam curabitur vehicula
A collection of our premium content. Diam curabitur vehicula A collection of our premium content. Diam curabitur vehicula
Gumzo La Sato is a live social issues show that aims to create awareness about issues affecting the larger society. The discussions range from Parenting, Marital bliss and struggles, Oppression, violence, and all matters of the Heart.
Health Diary is a weekly show that highlights different types of diseases/conditions and seeks ways to prevent, treat/manage them. The show debunks this through real life stories and also feature specialists in different fields, to offer medical advice on the same.
Letter To My Younger Self is a podcast where guests get to write a letter to their younger self, from which Maxine formulates questions to ask them during the hour-long show.
Nation Reports is a weekly podcast offers an opportunity for listeners to interact with various reporters and journey with them as they unravel the biggest most emotive stories.
Paradise Lost peeks through the story of Louis Otieno, the times, and everything in between.
Speaking of Gen Z brings you entertaining but meaningful conversations about a generation that is trying to navigate through adulthood. Join hosts Michelle, Jackie and Esther as they unravel all things Gen Z.
Sport-On is a 30-minute sports magazine show on NTV and 3 hours on NATION FM. The show seeks to give the sports “fanatics” and “funatics” comprehensive and in-depth coverage of sports both locally and internationally.
Thamani is a business show which is dedicated to emerging issues regarding micro, small and medium size businesses.
A two-hour-long live show that airs on Fridays. The show focuses on what is current in the entertainment industry, controversial and popular across all media platforms targeting those aged between 25 and 35 years.
The Wicked Edition with Dr. King’ori seeks to address serious issues through humour and relatable wit. It is a two-part half hour show filmed in front of a live audience
A collection of our premium content. Diam curabitur vehicula A collection of our premium content. Diam curabitur vehicula
Twende is a travel show that highlights beautiful, unique, diverse locations, people, and cultures. The show offers fresh perspectives on familiar locations and memorable experiences in new ones.
This Saturday evening lifestyle show lets viewers share their stories and life experiences as openly & honestly for the purpose of shifting the culture of silence.
VIP ACCESS is Anyiko Owoko’s YouTube and podcast show on Music and Culture dedicated to promoting Africa’s most promising talent and creatives. This podcast grants you VIP access into timeless interviews while providing a platform for rising as well as established artists across the continent. Since launching in 2018, Anyiko has interviewed over 70 African music stars.
This weekly news show aims to have all sides of debate but not be constrained by it, listen to main voices in the contest but not allow them to hold the viewers hostage, entertain debate but allow push back with all due respect.
In this podcast, three widowers openly speak about the process of grief, how they found themselves exposed to the emotional turmoil of losing their wives, and how society still does not know how to deal with them.
Your World is a health, wellness and variety show. It provides a platform for audiences and experts to share their experiences on how to improve or manage health issues, across Kenya and the Africa region.
