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Kenyan agency Suss Digital dominates awards founder shines on global stage

Kenyan digital marketing powerhouse Suss Digital Africa has taken the industry by storm, bagging five prestigious awards at the MSK Gala and propelling its founder, Dennis Maina, onto the coveted SOMA Awards’ Top 25 Men in Digital list.

The agency’s dominance at the MSK ceremony, including the coveted “Best Agency of the Year” and “Best Media Innovation” titles, is a testament to its innovative spirit and dedication to excellence. Maina, the mastermind behind Suss Digital’s success, was also recognized as the First Runners-Up for “Best Marketer of the Year,” solidifying his position as a leading figure in the African digital landscape.

Suss Digital’s secret sauce lies in its homegrown Suss Ads Programmatic Platform, a full-stack demand-side platform built by Kenyan developers. This powerful tool serves over 50 brands across 54 diverse markets, from banking and finance to technology and gaming. Its cutting-edge ad formats and precise targeting capabilities have given Suss Digital a clear edge in the competitive digital marketing arena.

“In the ever-changing digital world, Suss Digital Africa is driven by innovation and creativity,” said Maina, expressing his gratitude and crediting the agency’s success to its dedicated team, clients, and partners. “This recognition is a true honor and a reflection of our hard work. Winning multiple awards and celebrating our 2nd anniversary makes this year truly special. It’s a clear sign that we’re on the right track.”

Maina’s inclusion in the Top 25 Men in Digital is a significant milestone, not only for him but also for Kenyan innovation on the global stage. The Men in Digital platform fosters connections and opportunities for entrepreneurs and leaders to shape the future of digital technologies, while a parallel platform empowers women in the industry.

As Kenya continues to carve its niche in the digital landscape, individuals like Maina and agencies like Suss Digital Africa are shaping the industry’s future. Their dedication to innovation, creativity, and excellence is bringing international recognition and propelling Kenya to the forefront of the global digital revolution.

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